Privacy Policy

Last updated: [Insert date]

This Privacy Policy explains how She's Secret ("She's Secret," "we," "us," or "our") collects, uses, shares, and protects your personal information when you visit or make a purchase from www.shessecretstore.com (the "Site"). By using the Site, you agree to the practices described here.

1. Who we are

She's Secret is an online store based in Karachi, Pakistan, offering women's intimate apparel, sleepwear, and loungewear. Our Site is hosted on the Shopify e-commerce platform. If you have any questions about this policy, please reach us using the details in the "Contact us" section below.

2. Information we collect

Information you give us

When you shop, create an account, subscribe to our newsletter, or contact us, we may collect:

• Your name, delivery address, phone number, and email address
• Order details, including the items you buy and your size and preference selections
• Account login details, if you choose to create an account
• Messages and information you share with us by WhatsApp, email, social media, or our contact forms
• Product reviews or feedback you submit

Payment information

Where you choose Cash on Delivery, we do not collect card or bank details from you online. Where an online or digital-wallet payment is offered, your payment is handled by secure third-party payment processors. We do not store your full card numbers on our systems.

Information collected automatically

When you browse the Site, we and our service providers may automatically collect limited technical information, such as your device type, browser, IP address, the pages you view, and how you arrived at our Site. This is collected through cookies and similar technologies (see Section 4).

3. How we use your information

We use your information to:

• Process, confirm, and deliver your orders, and arrange returns or exchanges
• Contact you about your order, including delivery updates and customer support
• Send you marketing messages and offers where you have signed up, which you can opt out of at any time
• Improve our products, Site, and shopping experience
• Detect and prevent fraud, abuse, or other harmful activity
• Meet our legal, tax, and regulatory obligations

4. Cookies and tracking

Cookies are small files stored on your device that help the Site work and help us understand how it is used. We use:

• Essential cookies that keep the Site and your shopping cart working
• Analytics cookies that help us see how visitors use the Site so we can improve it
• Marketing cookies that help us show you relevant offers, including on social media platforms

You can control or delete cookies through your browser settings. Blocking some cookies may affect how the Site works.

5. How we share your information

We do not sell your personal information. We share it only with trusted parties who help us run our business, including:

• Shopify, which hosts our Site and helps us operate the store
• Payment processors, for any online or digital-wallet payments
• Delivery and courier companies, so your order can reach you
• Email, marketing, and analytics providers, to send communications you've opted into and to understand Site usage

We may also disclose information if required by law, to protect our rights or the safety of others, or in connection with a business transfer such as a sale or merger.

6. Third-party links

Our Site may link to other websites or platforms, such as our social media pages. We are not responsible for the privacy practices of those third parties, and we encourage you to read their privacy policies.

7. How long we keep your information

We keep your personal information only for as long as needed to fulfil the purposes described in this policy, including meeting order, accounting, tax, and legal requirements. When it is no longer needed, we delete or anonymise it.

8. How we protect your information

We take reasonable steps to protect your information, and our Site uses secure encryption (SSL) through the Shopify platform. However, no method of transmission or storage over the internet is completely secure, so we cannot guarantee absolute security.

9. Children's privacy

Our Site and products are intended for adults. Some items, such as those in our Teens range, may be intended for younger wearers, but any such purchase should be made by a parent or guardian, or with their involvement and consent. We do not knowingly collect personal information directly from children under the age of [13]. If you believe a child has provided us personal information, please contact us and we will remove it.

10. Your rights and choices

You may:

• Access or update your information through your account or by contacting us
• Unsubscribe from marketing messages at any time using the link in our emails or by messaging us
• Ask us to correct or delete your personal information, subject to any legal record-keeping requirements
• Withdraw your consent to marketing at any time

To make any of these requests, contact us using the details below. We aim to respond within a reasonable time.

11. Storage and international transfer

Because our Site runs on Shopify and other service providers, your information may be stored or processed on servers located outside Pakistan. By using the Site, you understand and agree that your information may be transferred and handled in this way, with appropriate safeguards in place.

12. Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will change the "Last updated" date above. Your continued use of the Site after any change means you accept the updated policy.

13. Contact us

If you have any questions or requests about this policy or your personal information, please reach us at: